JEY; Motor Oil – Mesh Studio

Mehrdad Sheikhan Design Studio

Mehrdad Sheikhan Design Studio

Mehrdad Sheikhan Design Studio

Design for JEY Lubricants

“Jey” brand belonged to the Sepahan Oil Company, was specifically used for monograde engine oils.

The first designs of the company were given to Mesh-studio in 2004 including the brand logo design. In designing the logo of Jey, I tried to combine Persian letter ج with English letter J and I guess I was successful. Red and dark blue are the organizational colors of the Jey brand. The yellow, round, oval form of the logo refers to oil, and the dark blue parts of rotation indicates processing and refinement.

Visual Identity | Logo | Packaging Design

Mesh-studio is a specialized graphic design and ideation studio that has been active since 2000 in Tehran. The utilization of more than two decades of experience, makes the studio able to provide effective solutions for industrial units, service companies and other businesses by offering a variety of creative designs.

Mesh-studio is a specialized graphic design and ideation studio that has been active since 1991 in Tehran. The utilization of more than two decades of experience, makes the studio able to provide effective solutions for industrial units, service companies and other businesses by offering a variety of creative designs.

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